What really happens after a customer clicks “Buy”. A behind-the-scenes look at our 3PL warehouse in Poland with FHNW students

During a recent FHNW student visit to our Warsaw warehouse, we walked through how fulfilment really operates in practice, from stock accuracy and picking to shipping and returns across the EU.

Fulfilment Poland: When It Makes Sense for EU E-commerce and When It Doesn’t

We often see brands selling across several EU countries with stock split between two or three warehouses. It works for a while, but over time it creates friction. Inventory ends up in the wrong place, returns take too long to get back into sale and the whole setup becomes harder to control.

Few weeks after Valentine: Returns tell the real story

post peak e-commerce returns

Two weeks after Valentine’s Day, many e-shops discover that the peak period is not fully over. While order volumes decrease, returns begin to arrive in higher numbers and create a second operational wave.

The packaging problem nobody talks about

Peak weeks often expose a hidden risk in e-commerce operations: packaging shortages. When materials are not forecasted alongside sales volume, fulfilment slows down, costs rise, and customer experience suffers.

Why Valentine campaigns break when ads move faster than stock

If your ad spend is higher than your available stock, you are effectively buying frustrated customers.
Valentine week makes this problem visible very quickly.

Valentine week in e-commerce: when marketing goes live and operations takes the hit

Valentine week has one special feature: the deadline is emotional. Customers are not just buying a product. They are buying a moment. That is why this week exposes a problem many e shops have all year, but can still hide during calmer periods.

BLACK FRIDAY panic mode?

Photo of a frustrated online store owner struggling with delayed shipments and logistics overload before Black Friday. The image illustrates the pressure many e-commerce businesses face when fulfilment and shipping are not planned early enough — a key topic in Internel’s 3PL logistics insights.

It’s early November, and many online retailers are starting to realise they have underestimated just how early logistics planning for peak season should begin.

Poland & Switzerland: A strategic connection for e-commerce sellers

Switzerland meets Poland: What e-commerce can learn from cross-border business ties What happens when Swiss students, a Swiss-Polish business chamber, and an international e-fulfillment company meet? If you are in e-commerce, the answer is: a glimpse into the future of cross-border selling. On April 14, 2025, INTERNEL – one of the leading e-fulfillment providers in… Continue reading Poland & Switzerland: A strategic connection for e-commerce sellers

E-Fulfillment for those who expect more

Your competitive advantage in e-commerce When it comes to e-commerce logistics, many businesses make the same mistake: they choose fulfillment partners based solely on price. It’s understandable- lower costs seem like the smart business decision. But what if your 3PL partner could be your biggest advantage instead of just a cost centre? At Internel, we… Continue reading E-Fulfillment for those who expect more

Switching 3PL

Changing 3PL: Why the Cheapest Option Might Cost You the Most Your e-commerce business is thriving, orders are coming in steadily, and you have finally decided to outsource your logistics to a third-party logistics provider (3PL). After much deliberation, you take the leap, hoping this decision will streamline your operations and free up time to… Continue reading Switching 3PL